Three men working together at a table with laptops and a water bottle in a modern office setting.

Understand how it feels to run a startup, risk-free

An immersive role-playing workshop for entrepreneurship learning with virtual operations.

Entertained Engagement

Practical Startup Skills

Face-to-face interactions

1,000+

Maximum participants in past workshops

250+

Workshops hosted

93%

Satisfaction rate

Trusted by

A way to actually FEEL entrepreneurship in action

  • Lectures, case studies, discussions… Sometimes it is simply not that exciting to analyze stories of other people’s situations.

    With a passion for entrepreneurship, students want to play with their own ideas and play out their own stories.

    SimBus is here to offer a playground for student entrepreneurs to learn in actions.

  • There is no “pause” button in reality, and the nature of early-stage startup is to resolve situations as they happen.

    Hence in SimBus workshops, everything happens dynamically - there’s no decision rounds, only ongoing business operations for participants.

  • Founders talk to all kinds of people to get things done - engineers, customers, partners - a skills that are deeply rooted in founders’ personalities.

    SimBus encourage participants to interact in-person, so that they can sharpen their interpersonal skills with style, while getting feedback simultaneously.

  • Every company is somewhere along a value chain.

    SimBus workshop has Material Collector, Manufacturer, and Distributor as fundamental business types for participants, so that they will gain a holistic understanding of the value chain, along with key topics in Economics, Supply Chain, Marketing, etc.

We know starting a business is daunting and uncertain.

So we built a startup playground for students to have a taste.

Features

SimBus believes human interactions involve more in the real business world, which means interpersonal skills matter. No turns no rounds - is all your decision in real-time, same as in real life.

✔️ Dynamic virtual market

✔️ Real-time operations

✔️ High engagement

✔️ Cross-Industry sandbox

✔️ Risk-free excitement

✔️ Multiple business models

✔️ Career development

✔️ Startup network

Streamlined & Customizable

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University and Academia

Providing an immersive and educational learning experience through our program.

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Student Associations

Enrich participants’ experiences by offering an unique and unforgettable event.

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Customized

Implement our program in your desired size, schedule, and location.

How does our workshop work?

Black background with white text that says "SET-UP".
  • Pick a space and time

  • Students register and team-up

  • Grant software access

  • Gameplay training

Black background with the white text 'PLAY' in the center.
  • Student teams run as companies

  • Begin with initial funds

  • Interact and operate with freedom

Black background with the word "REFLECT" in large white letters.
  • Evaluate on overall revenue growth

  • Award teams & individuals

  • Reflect and learn

Yuepeng Liu | Project Management | Northeastern University:

“I am truly grateful for this experience, which has deepen my understanding of business operations in a new way.”

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A woman presenting in front of a screen with business presentation slides in an office. She holds a laptop with stickers on it, including a fox and stripes sticker, and is smiling at her presentation.

Khyle Hannan | Entrepreneurship Program Manager | Northeastern University Library

“I saw students were truly immersive in this experience. They were all very engaged in this!”

⭐️⭐️⭐️⭐️⭐️

A man in a suit giving a presentation at Northeastern University in a classroom with a blue wall and a large screen displaying a slide about entrepreneurship and innovation.